SEO Content & Localization Website – Project for Guilherme da Luz
We crafted a high-impact SEO content & localization website for Guilherme da Luz, a seasoned Brazilian digital strategist specializing in SEO, multilingual copywriting, and localization for global brands. This WordPress + Elementor project reflects his dual expertise in technical SEO and creative content, and positions him confidently in the global marketplace.
🧰 Technology Stack Used
- WordPress CMS
- Elementor Page Builder
- HTML5 & CSS3 customizations
- Responsive and multilingual design
- SEO-first development and structure
🎯 Project Goals & Approach
Guilherme needed a personal brand website to showcase his deep expertise in delivering measurable SEO results—over 5 million organic leads generated—and significant case studies, including clients like Microsoft, ExpressVPN, Babbel, Jaguar, and Cannes Lions contributions uk.linkedin.com+7guilhermedaluz.com+7m.facebook.com+7.
Key objectives:
- Present his skills in SEO, content creation, and localization
- Highlight global case studies and measurable outcomes
- Establish trust through testimonials and client logos
- Provide easy multilingual navigation (EN/PT)
- Enable lead capture through contact forms and CTAs
🛠 Website Features
- Homepage hero banner with dynamic intro: “SEO, Content and Localization Specialist for global brands… 5M organic leads.” guilhermedaluz.com
- Services section detailing core offerings: SEO strategy, copywriting, transcreation, link building, and technical audits
- Work & Case Studies showcasing Cannes Lions content for Skol Beer, technical SEO projects, and results-oriented campaigns redstartechs.com+1guilhermedaluz.com+1pinterest.com+1guilhermedaluz.com+1
- About Me page with Guilherme’s background: 10+ years of experience, co-founder of Vemm, acquisition by Quinstreet, and global brand results guilhermedaluz.com+1upwork.com+1
- Testimonial carousel from Europe-based clients praising collaboration and results
- Blog featuring insights on SEO, international content strategies, and case highlights
- Contact page, clear multilingual toggle, and social media links (LinkedIn, Twitter, YouTube)
💡 Design & UX Highlights
- Multilingual UI (Português / English) for global reach
- Clean, professional layout with brand-consistent typography
- Mobile-first responsive design ensuring readability and usability
- Elementor-powered easy editing for Guilherme to update case studies, blog posts, or testimonials independently
🚀 SEO & Performance
- Structured data markup for improved SERP display
- Fast-loading pages optimized for speed and readability
- SEO best-practices: keyword-targeted headings, meta tags, image alt attributes, and internal linking
- Technical maintenance: sitemap, robots.txt, and analytics integration
📈 Business Results & Benefits
- Enhanced digital presence reinforcing Guilherme’s position as an international SEO and localization expert
- Increased credibility via client logos, measurable results, and testimonials
- Multilingual site attracting leads from Portuguese- and English-speaking markets
- Empowered Guilherme with an easy-to-update backend for continuous growth
✅ Project Summary
The SEO Content & Localization Website built for Guilherme da Luz seamlessly combines brand, content, and performance. It’s a platform designed to capture global leads, showcase strategic capabilities, and support ongoing digital success.
